Welcome to the most colorful hospital!
When you think of a hospital, you think of neutral colors like white and gray, but the OLV Hospital is anything but black and white. Here you work in a family atmosphere where authenticity, respect and diversity are standard. Paints a pretty picture, doesn’t it? Literally. With our employer branding campaign, we show that there is always something colorful to experience at the OLV branches in Aalst, Asse and Ninove!
Add some color
To make our campaign stand out, we chose a design with bright colors and playful shapes.
The illustrations, combined with the color gradations of OLV's logo, immediately evoke the hospital and create a recognizable, graphic story. This makes our colorful campaign much more than just
a recruiting tool. The refreshed work environment has a positive impact on employee job satisfaction and patient well-being.
Colorful makeover
In the first phase, we surprised the employees with a colorful makeover of the 3 OLV hospitals.
We gave the front facade, elevator shafts and internal communication boards of the clinics a colorful look. An eye-catching mail signature, internal posters, job fair materials and a flashy ‘MUG’ wrap were also a must! An online campaign plan featuring testimonial videos topped the whole campaign off.
A golden workplace
Ready for a bright future at OLV? Great! On the job site www.jobvolkleur.be we'll tell you all about OLV as an employer in living color. You can also check out the vacancies. Take a look and grab your golden opportunity.
